Dubai Introduces New Nol Card with Up to 70% Discounts

A novel Nol card catering specifically to school and university students has been introduced, promising a range of exclusive benefits. Among its features, the card offers students in Dubai discounts of up to 50 percent on public transport fares.

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Additionally, pupils can avail themselves of discounts of up to 70 percent, along with promotional offers, when utilizing the card for purchases at retail outlets, including school and university canteens, that accept Nol cards as a form of payment.

Salah Almarzooqi, Director of the Automated Collection Systems Department at the Roads and Transport Authority (RTA), disclosed to Khaleej Times that the objective is to launch the new card in time for the upcoming academic year commencing in September 2024. The application process for the card will be facilitated through the Nol Pay app, with the added convenience of home delivery. Existing holders of student Nol cards will have the option to upgrade to the new card upon its release.

Many students in Dubai rely on public transportation for their daily commute between home and educational institutions. Presently, students are issued personalized blue cards upon submission of their Emirates ID and student ID, featuring their names and photographs.

Furthermore, the new Nol card is slated to double as an internationally recognized student ID card, granting access to a plethora of benefits, services, and discounts available through the International Student Identity Card (ISIC) program worldwide. An agreement to launch the new card was formalized between the RTA and the ISIC Association during the Mena Transport Congress and Exhibition.

The ISIC card is lauded as the sole "internationally accepted student identity card," facilitating student status verification, offering thousands of discounts globally, and fostering engagement within the global student community, as per its official website.

Mohammed Al Mudharreb, CEO of the Corporate Technology Support Services Sector at RTA, emphasized that the partnership aims to enhance students' daily commutes by leveraging RTA's extensive public transport network, encompassing the Metro, tram, buses, and marine transport.

Moreover, the new Nol card empowers parents to manage their children's accounts, affording them the ability to top up card balances and set daily expenditure limits, thereby ensuring greater oversight and control over their children's spending habits.

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